For over ten years I’d been very happy shaving with an old school safety razor and double edge razor blades, they gave a great shave. The razor was given to me by my mother in law, it had been her father’s. It wasn’t pretty, but it did the job.

When I started searching for a replacement, I can say that I never had any idea that pursuit would lead to the creation of my own manufacturing company. Looking back I was surprised that you couldn'tt buy a safety razor in the supermarket. So, I tried the latest technological advances in shaving - multiple blades, lubricating strips, and batteries. Expensive throw away items promoted on their over engineering at the expense of a quality shave. Turning to the internet and eBay I got second hand unloved razors. I found shaving blogs and forums. One European manufacturer kept getting good referrals so I bought one though it didn’t shave as well as my old razor.
 
I couldn’t find a shaving razor I liked. I still preferred my old razor but knew improvements could be made to modernise it. I worked on a concept design then tapped into around a century of experience from engineers and tool makers. Grey hair, dirty fingernails and blue technician coats - these guys told it straight. Utilising computer aided design and modern materials we built a product of today's technology a product built to last. For a year we worked on the prototype followed by six months testing and fine tuning.
 
The Goodfella Safety Razor was born, named after those goodfellas who helped in it’s creation and that old goodfella, my wife’s grandfather who's original razor sent me on this journey.
 
We had a product was there a market? Well do you care about your appearance, do you buy premium products recommended by friends and the media? Do you feel like looking good today?
 
Used daily by goodfellas, it's the only razor you need to buy now.
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