Recently I was interviewed by The New Zealand Herald about the change in men's shaving habits. The resurgence in wet shaving is being partly lead by our reluctance to splash out on expensive razors that we throw away once they begin to fail. The effective use of such razors is quite short. The investment in a safety razor is soon repaid when you can buy one hundred blades for just $15. To read the full article in the Herald click on this link Look Sharp, Litter Less
For men fed up with razor burn, second-rate blades, and excessive spending on plastics and packaging that ultimately end up in landfills, the answer is easy "It's back to the old school method of shaving."
Today the UK's The Independent newspaper has issued a list of the ten best safety razors. We are blown away with the result, the Goodfella Safety Razor has made number three in the top ten. We feel quite humbled that our razor, made on the other side of the globe, is featured alongside the big established manufacturers such as Edwin Jagger, Merkur and Muhle.
This is what they said about the Goodfella razor
"For beardier types, this cuts through the rough with ease thanks to an open comb head guiding bristles into chunkable channels. The svelte profile is great for getting into those harder-to-reach areas, and while it’s slightly light in-the-hand this is still quality and goes easy on the skin."
The full top ten can be read here
Many years ago we set out to make the best safety razor and a group of good fellas helped create this vision. It has been a long hard slog and we thank our many thousands of customers around the world for supporting a small New Zealand business.
I'm delighted to announce that The Bluebeards Revenge has just been named FHM Grooming Brand of the Year for 2014.
Our 'manly' brand took the coveted title at a special awards ceremony at the Century Club in central London on Thursday, November 6, having fought off stiff competition from a number of other big-name brands, including VO5, Bulldog and Gillette.
Thanks to everyone that has supported us over the past four years.
Premium men’s grooming brand The Bluebeards Revenge is celebrating after being named Brand of the Year in top men’s magazine FHM’s prestigious annual Grooming Awards.
The ‘manly’ brand were unveiled as the winners of the coveted title at a special awards ceremony at the Century Club in central London on Thursday, November 6, having fought off stiff competition from a number of other big-name brands, including VO5, Bulldog and Gillette.
The award follows the 2013 success of their iconic luxury shaving cream, which was named Product of the Year at last year’s event after impressing with its rich lather and the inclusion of Decelerine, a special ingredient which is able to slow the rate of beard regrowth following regular use.
Nick Gibbens, spokesman for The Bluebeards Revenge, said: “Walking away with Brand of the Year this time around is a huge achievement for us as a brand, and we are delighted to have been awarded the title over some really fantastic competitors.
“Although we have always been best known for our wet shaving products, we have gone through a transition period, becoming a complete grooming brand, and this award only serves to cement our success in doing so.”
Explaining their reasons for selecting the brand as this year’s overall winner, FHM said: “This fresh British company have been making waves, and we, for one, like the cut of their jib. It’s not just the quality of their products that have us impressed; it’s the sheer breadth of products available.”
Amongst the other brands to strike it lucky in the awards, which are also announced in the December issue of FHM, were Wahl, winning Best Electrical Product, L’oreal, taking home Best Gym Bag Essential, and Hugo Boss, for Best Classic Fragrance.
Edwin Jagger kindly sent along a few of their new razors to trial out with our last order of shaving products. Shaving with the DE89 razor is a pleasure. The handles are balanced, with a reassuring weight and feel, giving a satisfying close shave. After a couple of shaves to trial the new head design an order was swiftly placed for a pile of these shiny new razors.
The new Edwin Jagger Traditional Safety Razors are going to prove popular. The DE8 collection all have similar dimensions but vary by chrome colour finish or handle material and patterning. The rubber handle is something I've not seen before and it's grip in the wet is terrific. These fabulous, much talked about, Double Edged Razors are fitted with the latest Edwin Jagger DE blade head which has created great interest among experienced wet shavers. The closed comb head is expertly engineered and is finished with high quality chrome plate.
For the price these razors are exceptional quality, thanks to the NZ exchange rate you can pick one of these razors up starting at just over $40.
The best shave is always achieved using good quality Edwin Jagger Shaving Cream of course applied with a badger brush. Matching Edwin Jagger Shaving Brushes are available for their black and ivory coloured razors and there is a Edwin Jagger Razor Stand designed to hold your new razor too.
All prices are in NZD.